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Lean Out Your Business Podcast


Feb 8, 2022

Have you ever heard the saying, “what got you here, won’t get you there?” It’s the idea that the habits, the tasks, the mindset, behaviors and strategies you used to get to wherever you are in your life right now will only be good at keeping you where you’re at. If you want to evolve or grow in your life and in your business (what entrepreneurs are known for) then you are going to have to change not only what you do, but who you need to be to support that growth. 

On the surface it can sound a little scary but it’s important to remember that your identity evolution does not change the core of who you are, your values and character get to stay the same, but the way you show up, the way you make decisions, the way you build and support a team, the way you manage your calendar; these are all aspects of ourselves that need to evolve, if we want to move past our current level of success. 

In today’s episode Crista Grasso, Host of The Lean Out Your Business Podcast dives deep into this idea of identity evolution, discussing both the types of transitions business owners face and practical ways to move past our sticking points in order to achieve our next level of success. 

Show topics include:

1:30 what our identity is made of

1:45 the parts of our identity that stay consistent throughout a lifetime and the parts that  need to evolve

2:30 why we need to consider not only what we do, but who we need to be

3:47 the types of transformations entrepreneurs face

8:14 the common denominator in leveling up

10:28 how to get past the sticking points or plateaus in our business growth

11:13 signs that you may be holding onto a limiting belief/mindset

15:18 identity types you may need to step into

16:24 the questions you need to ask yourself as you prepare to level up

19:00 examples from the recent Lean Out, Level Up Retreat of transitions entrepreneurs realized they needed to make in order to grow their business

21:21 Crita’s two biggest tips to help with your identity evolution

Memorable quotes:

“We often consider what we need to do to grow but often we don’t consider who we need to be and we need to step into.”

“True transformation does require an identity evolution.”

Links from Today’s Episode:

Are you looking to make an identity shift and take your business to the next level? If yes, consider joining a group of like minded individuals on a mission to do the same thing. Apply to join our mastermind.

Ready to build your signature, scalable offer? Join our 90-day Build to Scale incubator program. 

Apply to join the Simplify to Scale Business Accelerator program, a program for those who have completed Build to Scale or who already have a proven scalable signature offer. It helps you grow and scale that offer and then develop your full scalable signature offer suite.

Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."

If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could. 

If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini trainings with Crista.