Aug 6, 2024
How can you
overcome limiting beliefs and gain the confidence to land big B2B
contracts?
What specific strategies can consultants use to build relationships
and trust within a large corporation to secure bigger deals?
What steps are involved in determining and implementing value-based
pricing?
In this exciting episode, I sit down with Laura Khalil, a sales and marketing advisor who has spent the last seven years helping service providers sign B2B clients with contracts ranging from $50,000 to $350,000. Today, she pulls back the curtain to help others go after that “big deal energy”.
Laura shares with us how to be proactive, build a network of supporters, and not rely solely on referrals. The conversation dives into the differences between working with small businesses and large corporations, emphasizing the importance of value-based pricing and maintaining strong client relationships. She also offers practical advice, such as using the guiding question, "Does it make the boat go faster?" and shares essential tips for securing testimonials, writing case studies, and identifying new prospects within client organizations to continually grow your business.
Don't miss this
profound and insightful episode if you're eager to elevate your
consulting business and secure bigger deals with large
companies.
“It's
just as hard to get a $5,000 contract as it is to get a $500,000
contract. There's not much difference in the process.”
- Laura
Khalil
We discuss practical strategies for working with large companies and landing larger, more lucrative contracts including:
- How to position
your value to large corporations
- What to do and what not
to do when pricing contracts
- How to strategically leverage testimonials and case studies
- Balancing client work
with business growth activities
Links:
bravebydesign.net
https://www.instagram.com/iambravebydesign/?hl=en
https://www.linkedin.com/in/laurakhalil/
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For full show notes and more visit https://www.leanoutmethod.com/podcast